The Australasian Wellness Association
Belong to something bigger.
Become something greater.
For the first time, the whole wellness industry has one home. ASWELL is uniting practitioners, businesses, educators and organisations across every modality — giving practitioners and businesses the visibility, community and united voice to thrive.
How visible and credible is your wellness business? Find out in 5 minutes.
7
1st
AU + NZ
The problem we solve
The wellness industry is booming — but fragmented
Spa speaks to spa. Fitness speaks to fitness. Clinical and holistic work in parallel worlds. Meanwhile our consumers move fluidly between modalities and expect joined-up wellbeing. But when the industry works in silos, consumers are often left confused and good practitioners go unseen. Bringing the ecosystem together cuts through the confusion — and lifts the whole industry’s credibility. That’s what we’re building.
Where you belong
The Wellness Industry Ecosystem
Seven sectors of care, held together by the partners, educators and services that make the industry work.
Movement
Strength, mobility, fitness and active wellbeing
Functional
Evidence-based, integrative and metabolic health
Aesthetic
Skin, body and beauty therapies for confidence & self-care
Complementary
Holistic and natural therapies for whole-person wellbeing
Emotional
Mental, emotional and psychological wellbeing
Community
Wellbeing across workplaces, spaces and settings
Optimisation
Future-focused, science-led lifespan, healthspan & performance
+ Support
Professional services, capability partners, education & standards.
Why join
Access, visibility, community & influence
No single-modality association can do what ASWELL does. Because we see the whole industry, we can join the dots — sharing knowledge, raising standards and building connections across every sector to lift the industry and improve outcomes for all.
One professional home
A career in wellness often crosses modalities — for example, a naturopath may also teach yoga. ASWELL reflects the real, whole practitioner, not just one qualification.
A united industry voice
When regulators, government or corporates come knocking, the wellness sector finally has one cohesive and credible peak body at the table.
Connection & opportunity
Referrals, collaborations, visibility, partnerships and commercial advantage across the entire ecosystem.
The Visibility & Growth Scorecard
How visible and credible is your wellness business?
Take our free, 5-minute Visibility & Growth Scorecard. Using the A.S.W.E.L.L. Framework, benchmark your visibility, credibility and growth — and get a clear, personalised path to grow.
Latest
What’s happening at ASWELL
25-28 Oct – WA
We're launching at The Wellness Summit
ASWELL officially kicks off at The Wellness Summit, 25–27 October in Western Australia — with an informal breakfast on Wednesday 28 October, immediately after the Summit. Join us there.
Exclusive · Launch only
Become an Industry Partner
Shine the spotlight on your business as an exclusive Industry Partner — brand exposure and a seat on ASWELL’s Advisory Council for two years. Strictly one partner per business category. Don’t miss out!
In development · Q1 2027
State of Integrated Wellness 2027
Our first flagship annual report, in development, publishing Q1 2027. If you love data, you can help shape it as part of the Research Working Group (Members only).